What does it all mean? It's a powerful idea with a cascade of advertising benefits flowing to lots of winners. Let's take the interested constituencies one at one time.
Parents are disarmed.If parents had the fortnite weapons
equivalent of a rocket launcher in contending to their kids, "You're spending too much time enjoying Fork Night or whatever it is called," believe them suddenly out of rockets. Kids are now able to only say, "Mom, I am trying to make a scholarship. Back off." Boom. How can you argue with that? Teachers can also be unexpectedly without rockets.
Videogame category is armed.Conversely, the videogame category picks up the parents' and teachers' lost rockets. They can chalk up their institution with collegiate play and scholarships as a form of real and serious vindication. Videogames are no longer just time-wasting games that kids become addicted to Fortnite Items for sale
, they are tickets to success. Massive PR angle here, of which I'm convinced the videogame class is taking full advantage. But also excellent evidence of social normalization.